Levent Ceylan

My current role includes overall responsibility for Nokian Tyres marketing in Turkey: team leading, strategy, development, steering, annual plan & budget, and brand management. My work also includes collaboration and strategizing with other functions such as sales and IT.

I have also been responsible for overall content management and creation and marketing material portfolio management, product brochures, print materials, digital materials incl. social media. Main tasks included developing, driving and implementing marcom, digital & social media operations and campaigns to support the sales and brand awareness in Turkey. Working in close cooperation with Nokian Tyres Global regional sales, digital marketing, and marcom teams and in line with corporate marketing and communications strategy.

• Responsible for creating Marketing & Digital Marketing Strategies
• Managing the digital media budget and digital media projects for TIRSAN and all sub-brands,
• Development and implementation of SEM campaigns,
• Keeping website content up to date and relevant,
• Managing the content of both printed materials such as brochures, flyers, posters, magazine etc. and audiovisual materials such as internet, interactive media, social media,
• Managing SEM strategies and budgets. Also managing SEO studies